Data + Targeting
We use exclusive data and advanced targeting to reach your ideal audience, combining voter insights and real-time trends to deliver messages that move people to

Precision Audience Targeting:
We build custom audience profiles by layering voter data with content consumption trends, including what voters read, watch, and share online. This allows us to deliver highly relevant messaging to audiences who are most likely to engage. Our precision ensures that your message cuts through the noise and lands with impact, increasing engagement and response rates.
Advanced Segmentation:
We go beyond traditional demographics by mapping audience behavior across platforms like Netflix, Hulu, and YouTube, as well as identifying interests from policy content to lifestyle preferences. This granular approach helps us create look-alike audiences and identify persuadable voters, ensuring that your campaign connects with the right people at the right time.
Real-Time Adaptation:
The media landscape shifts constantly, and so do our strategies. We continuously monitor audience behavior and media trends, making real-time adjustments to keep your outreach effective. This means your campaign stays ahead of the curve and maintains relevance, no matter how the digital ecosystem changes.
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Your Audience, Unlocked
At Rippl Media, data is at the heart of everything we do. We leverage exclusive insights from over 50 million households, including set-top box and smart TV data, to create precise audience segments tailored to your message. By combining first-party voter data with online consumption behavior, we pinpoint the right people and reach them where they are—without relying on outdated methods like cookies.
Rippl’s approach turns complex data into actionable strategies, ensuring your campaign doesn’t just reach people—it moves them to action.